01Interviews · research
Understand the product
I talk to the founder and your customers to find out what people really pay you for, then put it into words a Western buyer gets right away.
Go-to-market for B2B teams from Central Asia & the Caucasus
Your next customers are in the US and Europe.
I start by understanding what your product actually does for people and who needs it most. Then I find those people and write to them in a way that makes them want to reply. AI handles the grunt work, so your team can spend its time talking to customers.
GetSales Certified ExpertOfficial partner
RU · ENI speak your language and your buyer’s
How it works
- 01ProductWhat it actually does for customers
- 02Ideal customerWho needs it most, and who doesn’t
- 03TimingWhy they should hear from you now
- 04MessageShort, specific, no templates
- 05MeetingThe right person, on your calendar
AI does the grunt work. People do the selling.
Sound familiar?
Your product is ready. Your sales abroad aren’t.
Most teams I work with already have a product that sells at home and a handful of customers abroad. What they don’t have is a reliable way to find the next ones.
01
Every deal abroad runs through the founder
Intros, conferences, friends of friends. It works until the network dries up, and by then the founder has no time left for the product.
02
You translated the website, not the pitch
US buyers don’t recognize their problem when it’s described the way it is back home. You get polite replies, and not many of them.
03
No one’s sure who to target
A purchased list and a best guess at the ideal customer. Plenty of those contacts will never buy, and nobody knows which ones.
04
Your team is buried in busywork
Spreadsheets, copy-paste, twenty browser tabs of research. There’s no time left to actually talk to customers.
How I work
From your product to a real conversation.
Six steps. AI takes the repetitive work. People make the calls that matter.
02Market research
Define the ideal customer
Who needs it most, who makes the decision, and who isn’t worth your time. Knowing who to skip saves as much time as knowing who to target.
03Apify · Sales Navigator
Find the right moment
Companies with a reason to talk now: they’re hiring salespeople, just raised money, entering a new market or heading to a trade show.
04n8n · AI
Qualify and find people
AI helps me get through company websites fast and filter out poor fits. I double-check the list and find the people who own the problem.
05GetSales
Write the messages
Emails and LinkedIn messages with one clear reason you’re reaching out to this particular person. Every week I look at what lands and adjust.
06HubSpot · Pipedrive · Bitrix24
Keep it all in your CRM
Every reply goes straight into your CRM. Once a week we get on a call and decide what to change.
ProductMeeting
Principles
A few things I believe.
They shape how I work, and how I try to live.
01
Product first
I don’t send a single message until I understand what your product really does for customers. If the value isn’t clear, no amount of outreach will fix it.
02
Fewer, better messages
A hundred messages to the right people with a real reason beat ten thousand templated ones.
03
AI helps, it doesn’t replace
AI is great at research, sorting and cleaning up data. Understanding customers, talking to them and making decisions is work for people.
04
Straight talk
No “we’ll triple your pipeline.” If something isn’t working, or a channel isn’t right for your market, you’ll hear it from me first.
05
No spam
Every message should be worth reading, even if the person never replies. No tricks.
06
You own everything
Playbooks, logins, data and accounts all stay with you. I build things to keep running without me.
Services
Four steps. Each one leaves you with something real.
Start with the diagnostic, or jump straight to whatever hurts most.
The problem
You want to break into the US or Europe but don’t know where to start.
What I do
I dig into your product and competitors, define your ideal customer for the target market, look for buying signals and review how you reach out today.
What you get
A clear answer on who to contact first, why, and what to say. The report is yours even if we stop there.
The problem
Emails from your main domain land in spam, and LinkedIn keeps restricting your accounts.
What I do
Separate domains and warmed-up inboxes, safe LinkedIn limits, lead lists built on real signals, sequences in GetSales, CRM integration.
What you get
Everything runs, and your brand and accounts stay safe.
The problem
Nobody knows how a new market will react to you.
What I do
I run the outreach myself, test different segments and messages, and send you a short report every week.
What you get
Real feedback from the market and your first conversations with buyers. Something solid to build a plan on.
The problem
Everything depends on one person, and leaves when they do.
What I do
Playbooks, CRM rules and hands-on training for your team. Or I keep running it for a monthly fee.
What you get
Your team runs it with confidence, and AI handles the busywork.
We agree on scope and price on a short call, before any work starts.
About me
Vlad Kotylo
GTM specialist with a product background
I came to sales from product. As a Product Owner I built analytics, managed the backlog and helped with pre-sales, and that’s where I learned to see a product through the eyes of the person paying for it. Today I run outbound to the US for an IT services company and set up the automation and processes behind it. LetsSkipToday is where I bring the two together: understand the value first, then find the people who need it.
I also spent some time teaching at a college. It left me with a love for explaining complicated things simply, and for training teams until they don’t need me anymore.
I work in Russian and English. You tell me about your product in your language, and your buyer in the US gets an email that sounds like a local wrote it.
What matters to me
- Clarity. Fewer words, more meaning.
- Do it right once instead of redoing it three times.
- Keep learning. I try new tools on my own outreach before I bring them to clients.
- Say “I don’t know yet” when I don’t, then go find out.
Tools I use
GetSalesLinkedIn Sales Navigatorn8nApifyOpenAIHubSpotPipedriveBitrix24Google Sheets
GetSales Certified Expert
I use GetSales every day, and I’ll set it up for you.
- LinkedIn and email sequences with safe sending limits and account warm-up.
- Syncs with HubSpot, Pipedrive or Bitrix24, so every reply lands in the right record.
- Reports by step, segment and sender, so you can see what’s working.
- Already using something else? I’ll start with what you’re already paying for.
New to GetSales? Use codeLETSSKIPTODAY200to get $200 off.
LetsSkipToday is an official GetSales partner.
FAQ
Common questions
Which markets do you cover?
The US and Europe, including the UK and the DACH region. We pick where to start together during the diagnostic.
Will AI replace my sales team?
No, and that’s not the point. AI handles research, sorting, data cleanup and first drafts. Your people handle the conversations and decisions, and get more time for them.
Do we need a company or an office abroad?
Not to get started. But buyers do check who’s reaching out, so I’ll review your website, domain and case studies and tell you what to fix before the first email goes out.
Is cold email allowed in Europe?
Yes, as long as it’s relevant to the person’s job, you can say where you got their contact, and unsubscribing is easy. Each country has its own rules, so I set things up market by market. For legal certainty, check with a lawyer.
Do you need access to our accounts?
Your accounts, domains and subscriptions stay yours. I work inside your tools with whatever access you give me, and I always set up warm-up and daily limits.
How soon will we see results?
Setup and warm-up take two to three weeks. First replies usually come in the first few weeks of sending. A steady flow of meetings typically takes two to three months.
What language do we work in?
Whichever you prefer, Russian or English. Calls, documents and reports in the same language.
Do we have to use GetSales?
No. I recommend it because I use it every day, but I always start with what you already have.
Get in touch
Tell me about your product.
Book a 20-minute call or just send me a message. We’ll talk about your product, your market and where to start.